When sports chiropractors first appeared at the Olympic Games in the 1980s, it was alongside individual athletes who had experienced the benefits of chiropractic care in their training and recovery processes at home. Fast forward to Paris 2024, where chiropractic care was available in the polyclinic for all athletes, and the attitude has now evolved to recognize that “every athlete deserves access to sports chiropractic."
#ChiropracticCares to the Rescue
With millions of Americans reeling following a string of destructive and deadly tornadoes in mid-December 2021 that cut across six Southeast and Midwest states (Arkansas, Illinois, Kentucky, Missouri, Mississippi, and Tennessee), leaving devastation and despair in their wake, Foot Levelers immediately launched #ChiropracticCares, a matching-donation campaign to aid in relief and recovery efforts.
The company pledged to match all donations made through Foot Levelers up to $250,000, with 100 percent of tax-deductible donations going directly to the American Red Cross. Donations were accepted through Dec. 31, 2021 via phone or mail.
Kent Greenawalt, Foot Levelers chairman and CEO, offered his heartfelt thanks to members of the chiropractic profession who pledged their support during this time of need:
"When people are suffering, chiropractors are quick to respond with healing and compassion," he said. "We're grateful to everyone who supported our Matching Funds Campaign for Storm Relief last month. Their generosity has provided crucial assistance to the many people rebuilding their lives after this tragedy. Once again, our colleagues helped us show the world how much chiropractors care."