When sports chiropractors first appeared at the Olympic Games in the 1980s, it was alongside individual athletes who had experienced the benefits of chiropractic care in their training and recovery processes at home. Fast forward to Paris 2024, where chiropractic care was available in the polyclinic for all athletes, and the attitude has now evolved to recognize that “every athlete deserves access to sports chiropractic."
Jason Helfrich, DC
Dr. Jason Helfrich is the co-founder and CEO of 100% Chiropractic, a franchise of full-service wellness clinics. He and his wife, Vanessa, graduated from Palmer College of Chiropractic before starting 100% Chiropractic. The franchise now has more than 60 locations across the U.S.