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Columnists

Ethan Pochman

Ethan Pochman is the Director of Marketing and Clinical Solutions at Performance Health, the maker of Biofreeze and Thera-Band products. He has worked in healthcare marketing for over a decade and has been a chiropractic patient during the same period. His team at Performance Health handles clinical education, marketing, research, and product development.

Previous Articles

Using Topical Analgesics to Increase Practice Revenue
Trending
Billing / Fees / Insurance
BCBS Provider Settlement: Find Out If You’re Eligible
BCBS Provider Settlement: Find Out If You’re Eligible

In a landmark development, Blue Cross Blue Shield (BCBS) has reached a $2.8 billion settlement to resolve antitrust claims brought by health care providers, including chiropractors. The lawsuit accused BCBS of dividing the nation into exclusive regions and limiting competition, which resulted in lower reimbursements for providers. Although BCBS denies any wrongdoing, the company agreed to the settlement to avoid lengthy litigation – and you can get a piece of the pie.

Konstantin Chernukhin
News / Profession
WFC Non-Interference Policy: What Could It Mean for the ACA?

The World Federation of Chiropractic (WFC) Board of Directors passed a “Policy on Non-Interference and Respect for National Authority” at its Q3 2024 meeting. Upon reading this, some might ask if the WFC policy is targeting the activities of the American Chiropractic Association (ACA) in providing international membership to Japanese individuals who do not hold a chiropractic degree from an accredited institution.

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Editorial Staff
Personal Injury / Legal
9 Delayed-Onset MVA Injuries (Pt. 3)
9 Delayed-Onset MVA Injuries

Part 3 of this three-part article on recogizing and diagnosing delayed-onset motor-vehicle acident (MVA) injuries in clinical practice covers spinal cord injury linked to cervical stenosis and spondylosis; alar sprain; and delayed instability. Part 1 discussed traumatic subdural hematoma, stroke due to MVA and traumatic central disc herniation; part 2 discussed traumatic Schmorl's nodes, post-concussion syndrome and posttraummatic syrinx.

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Troy Freiheit, DC