Patients are no longer just searching; they are asking. Consumers increasingly use AI-powered platforms such as ChatGPT, Google Gemini and Perplexity to ask complete questions in conversational language. Instead of typing “chiropractor Miami,” patients may ask, “What is the best nonsurgical treatment for sciatica?” or “Who helps pregnant women with low back pain near me? This shift represents one of the biggest changes in healthcare marketing since the rise of Google itself.
NBCE Contributes Grant in Support of Foundation for Chiropractic Progress
The Foundation for Chiropractic Progress (F4CP) is pleased to recognize the National Board of Chiropractic Examiners (NBCE) for its grant in support of the F4CP positive press campaign. The generous contribution will bring attention to the advantages of chiropractic education via press materials.
"We are excited to partner with the Foundation for Chiropractic Progress and the Association of Chiropractic Colleges to promote chiropractic as a career choice," said Dr. Norman Ouzts, president of the NBCE. "Our future is dependent upon new people entering our profession."
Grateful to have gained the support of the NBCE, Kent S. Greenawalt, chairman, F4CP, stated: "Similar to the F4CP, the NBCE is dedicated to adherence of the highest standards in advancing the chiropractic profession. I am thrilled that the organization has elected to support our campaign -- and hopeful that others will follow its lead and invest in the future of chiropractic."
Source: Foundation for Chiropractic Progress