When sports chiropractors first appeared at the Olympic Games in the 1980s, it was alongside individual athletes who had experienced the benefits of chiropractic care in their training and recovery processes at home. Fast forward to Paris 2024, where chiropractic care was available in the polyclinic for all athletes, and the attitude has now evolved to recognize that “every athlete deserves access to sports chiropractic."
Life West Surpasses Its Expectations in "Bridge to the Future" Campaign
The Life Chiropractic College West Board of Regents set a target in late 2011 to raise $1.5 million by June 30, 2012. That target was exceeded on the last day of the campaign. In a YouTube video, Life West President Dr. Brian Kelly conveyed a sincere thanks to all contributors to the campaign.
Dr. Kelly stated, "Not only did we raise the $1.5 million, but we exceeded it. An exciting part of this campaign was the people who came from all walks of life who contributed at levels we couldn't have dreamed of. We are very grateful and appreciative of their support."
Life West is entering an exciting new growth phase. This month, Dr. Kelly will start a 33-city tour promoting a career in chiropractic throughout the United States, Canada and abroad. In addition, the college's new DC and student recruitment program "Champions Weekend," is scheduled for October; DCs get involved in recruitment, and prospective students come to campus, meet faculty and current students, and get a taste of the Life West experience.
Phase two also includes a $10 million fund-raising campaign to ensure the long-term security of Life West. This comprehensive campaign will include capital, operational, research and endowment elements.
Dr. Kelly commented, "We are working to ensure a bright future, especially at a time when our communities need a rational, cost-effective, safe and effective approach to health care. Chiropractic is perfectly positioned for this, and Life West continues to produce high-quality graduates."
Source: Life Chiropractic College West