The former Tidewater Chiropractic Association, headquartered in Hampton Roads, Virginia, was renamed Hampton Roads Chiropractic Association (HRCA) during a recent monthly membership meeting. The HRCA designed and adopted a new logo as well.
The new name is an accurate geographic description of the HRCA's service area. The association's members practice in a region that stretches from Virginia Beach to Williamsburg.
HRCA president Robert B. Thoma, D.C. announced that the association has named Brickell & Associates as its public relations agency. Brickell & Associates is a Norfolk-based agency which represents Virginia as a partner in The WORLDCOM Group, Inc., the world's largest network of independent public relations agencies.
The HRCA's public relations efforts will emphasize and promote educational advancement of its own members and the community through internal initiatives and programs for the general public.
When sports chiropractors first appeared at the Olympic Games in the 1980s, it was alongside individual athletes who had experienced the benefits of chiropractic care in their training and recovery processes at home. Fast forward to Paris 2024, where chiropractic care was available in the polyclinic for all athletes, and the attitude has now evolved to recognize that “every athlete deserves access to sports chiropractic."
It is estimated that 61% of patients with CTS avoid taking surgical options due to postoperative complications and costly surgical procedures. Chiropractic care offers a comprehensive and effective treatment for carpal tunnel syndrome, addressing the condition from multiple angles. Recent studies also have unveiled a game-changing adjunct to chiropractic treatments for CTS: nerve flossing.
Some doctors thrive in a personality-based clinic and have a loyal following no matter what services or equipment they offer, but for most chiropractic offices who are trying to grow and expand, new equipment purchases help us stay relevant and continue to service our client base in the best, most up-to-date manner possible. So, regarding equipment purchasing: should you lease, get a bank loan, or pay cash?
