Financial pressure, enrollment declines and institutional challenges are emerging at several U.S. chiropractic colleges. Life Chiropractic College West's and Life University's struggles may be the most talked about but appear to be part of a larger story. And with recent USDE requirements threatening to hamstring federal student financing for DC degree programs, chiropractic education is facing questions for which it has no immediate answers.
| Digital ExclusiveVirginia Association Changes Name
The former Tidewater Chiropractic Association, headquartered in Hampton Roads, Virginia, was renamed Hampton Roads Chiropractic Association (HRCA) during a recent monthly membership meeting. The HRCA designed and adopted a new logo as well.
The new name is an accurate geographic description of the HRCA's service area. The association's members practice in a region that stretches from Virginia Beach to Williamsburg.
HRCA president Robert B. Thoma, D.C. announced that the association has named Brickell & Associates as its public relations agency. Brickell & Associates is a Norfolk-based agency which represents Virginia as a partner in The WORLDCOM Group, Inc., the world's largest network of independent public relations agencies.
The HRCA's public relations efforts will emphasize and promote educational advancement of its own members and the community through internal initiatives and programs for the general public.