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Stephanie Beck

Stephanie Beck is the owner of SRB Solutions, an online and social media marketing business. Contact her with questions, comments, and for more information at sbeck@srbsolutions.net.

Previous Articles

Five Ways to Humanize Your Content and Create Stronger Relationships
Misconceptions About Online Marketing (Pt. 2): Website Creation
Misconceptions About Online Marketing (Pt. 1): Google Rankings
Design the Perfect Traffic Magnet
Online Efforts That Convert Traffic Into Patients
March 1, 2015 (Vol. 33, Issue 05)
Social Media Madness: How Your "Friends" Can "Like" You to Death
Need a Social Media Adjustment? 6 Ways to Maximize Your Content
Three Proven Steps to Creating an Effective Social Media Strategy
Putting the Social Back Into Social Media
Marketing Your Practice: Fixing Facebook Algorithm Changes
Get More Patients: Marketing and the Art of the @ Symbol
How One Symbol Can Help You Get More Patients: The Art of the #Hashtag
How and Why Press Releases Can Help Build Your Practice
Event Planning: 10 Steps to Put the Spotlight on Your Practice
Marketing with a Purpose: Building Your Authority and Credibility
Backlinks: The Relevant Way to Rank Your Practice Online
Why Your Reputation Matters Now More Than Ever
The New Internet Marketing Machine
Why Your Content is Still King
The Little-Known Secret for Creating a Successful Practice
Trending
Your Practice / Business
Should You Use Cash, Loan or Lease for Equipment Purchases?
Should You Use Cash, Loan or Lease for Equipment Purchases?

Some doctors thrive in a personality-based clinic and have a loyal following no matter what services or equipment they offer, but for most chiropractic offices who are trying to grow and expand, new equipment purchases help us stay relevant and continue to service our client base in the best, most up-to-date manner possible. So, regarding equipment purchasing: should you lease, get a bank loan, or pay cash?

Jamy Antoine, BS, DC, BCN
Politics / Government / Legislation
2024 Elections: Our Best Chance to Be a Player Again
2024 Elections

Some pundits say that the upcoming presidential and congressional races, and many local races, might be the most consequential in our country’s history. We do not have the choice of sitting on the sidelines and hoping our patients will carry our water.  Unlike other medical professions such as physical therapists, podiatrists, nurses, etc., the health care class (AMA) will not protect us. We must be in the game.

Garrett Cuneo, BA
Chronic / Acute Conditions
Evaluating Shoulder Pain - More Than the Rotator Cuff
Evaluating Shoulder Pain - More Than the Rotator Cuff

The most common condition affecting the shoulder is rotator-cuff disease. From acute tears to chronic tendinopathy, it’s common and needs a thorough workup. In fact, even asymptomatic shoulders can have full-thickness rotator-cuff rears in up to 40% of instances. Let’s look at additional conditions that can present to the office with weakness, loss of motion and pain in the shoulder beyond rotator-cuff tears.

Donald DeFabio, DC, DACBSP, DABCO