Patients are no longer just searching; they are asking. Consumers increasingly use AI-powered platforms such as ChatGPT, Google Gemini and Perplexity to ask complete questions in conversational language. Instead of typing “chiropractor Miami,” patients may ask, “What is the best nonsurgical treatment for sciatica?” or “Who helps pregnant women with low back pain near me? This shift represents one of the biggest changes in healthcare marketing since the rise of Google itself.
Robert Capelli
Bob Capelli has been involved in natural healing and herbology for more than 20 years. After graduating from Rutgers University with a degree in liberal arts, he spent four years traveling and working in developing countries in Asia and South America, where he learned about and developed a deep respect for the medicinal power of plants. He is the vice president of sales and marketing for Cyanotech."