Some doctors thrive in a personality-based clinic and have a loyal following no matter what services or equipment they offer, but for most chiropractic offices who are trying to grow and expand, new equipment purchases help us stay relevant and continue to service our client base in the best, most up-to-date manner possible. So, regarding equipment purchasing: should you lease, get a bank loan, or pay cash?
Michael Richards
Michael Richards is the CEO of GoMotive (www.gomotive.com), a patient-engagement system for chiropractors; and the founder of PRR, a national PR and marketing firm focused on health and wellness.