Dr. Jay Greenstein is the founder and CEO of Kaizenovate, a technology company that builds custom mobile apps for chiropractic practice,s helping doctors improve outcomes and income. He is also the founder and CEO of the Kaizo Health Companies: a multilocation chiropractic and rehabilitation practice sports performance and personal training company and 501-c3 nonprofit that runs clinical trials to identify best practices. Dr. Jay is a task force member for the Future of Chiropractic Strategic Plan and the chairman of the ChiroTech Consortium Workgroup. He is immediate past chairman of the Clinical Compass. He is also a sought-out international speaker and consultant, teaching evidence into practice, leadership, business management and emerging technologies; and sits on multiple advisory boards in health care and technology.
When I graduated from chiropractic college in 1981 and started practice, I heard it all, and very little was positive. “You are a quack; you do not know what a subluxation is; you couldn’t get into a real health care program, so you chose the one that is slightly above a mail-order degree; you have no proof that chiropractic works; Are you really licensed?”, and so much more.
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A central challenge in creating our identity is that chiropractic is a method of care, not a technique or procedure. This is an important concept for us to promote. Our patients are treated with lifestyle modification, exercise, nutritional supplements, diet and a whole-body approach to accelerate the natural healing process. We are not simply CMT providers.
The results of a global survey released late last year (2023) unveiled some startling findings among medical and nursing students. The “Clinician of the Future: 2023 Education Edition” surveyed 2,212 students, of which 446 were in the United States, from 91 countries.
