Bobbee Palmer, DC

Dr. Bobbee Palmer is one of the founding partners of the Chiropractic Business Academy. Employing the same tools he teaches in the academy, he built a thriving million-dollar, staff-driven cash practice. With more than 18 years of intensive, "in the trenches" chiropractic marketing developments and real-world testing, Dr. Palmer's passion and interest center on developing innovative chiropractic marketing techniques and methods to help DCs serve more of their community.

Previous Articles

Doc, Are You a Social Media Holdout? (Pt. 2)
September 1, 2018 (Vol. 36, Issue 09)
Doc, Are You a Social Media Holdout? Your Future Is Now
August 1, 2018 (Vol. 36, Issue 08)
Legos Lead to New Patients
June 1, 2018 (Vol. 36, Issue 06)
Get Your Website Producing Leads, Not Dust
April 1, 2018 (Vol. 36, Issue 04)
Build Your Marketing Hierarchy
February 1, 2018 (Vol. 36, Issue 02)
A Day in the Life of a Chiropractic Marketer
December 1, 2017 (Vol. 35, Issue 12)
An Invaluable Practice Tool: The New-Patient Calculator
October 1, 2017 (Vol. 35, Issue 10)
Trending
News / Profession
Remembering Dr. Warren Hammer - A Pioneer in Soft-Tissue Care
Remembering Dr. Warren Hammer - A Pioneer in Soft-Tissue Care

For chiropractors practicing today, Dr. Warren Hammer’s legacy is particularly visible in several areas that have become familiar components of modern musculoskeletal care: his early work with the Graston Technique and instrument-assisted soft-tissue mobilization; his extensive writing and teaching on functional soft-tissue examination and treatment; his role in bringing fascial manipulation to U.S. clinicians; and his decades spent educating chiropractors and other health professionals.

Dynamic Chiropractic Staff
Education & Seminars
Chiropractic Colleges in Crisis
Chiropractic Colleges in Crisis

Financial pressure, enrollment declines and institutional challenges are emerging at several U.S. chiropractic colleges. Life Chiropractic College West's and Life University's struggles may be the most talked about but appear to be part of a larger story. And with recent USDE requirements threatening to hamstring federal student financing for DC degree programs, chiropractic education is facing questions for which it has no immediate answers.

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Dynamic Chiropractic Staff
Chiropractic
Where Were You When the World Stopped Turning?
Where Were You When the World Stopped Turning?

More than 100 doctors of chiropractic participated in relief efforts following the Sept. 11, 2001 terrorist attacks that left 2,753 dead and far more than the New York City skyline forever altered. Dr. Richard Gorgo Jr. was one of those DCs who selflessly donated his time, skill and compassion during that surreal, yet all-too-real moment in history. This is his remarkable story, originally published on the 10-year anniversary in 2011. Where were you when the world stopped turning? For Dr. Gorgo, the answer is Ground Zero.

Richard Gorgo Jr., DC