Bobbee Palmer, DC

Dr. Bobbee Palmer is one of the founding partners of the Chiropractic Business Academy. Employing the same tools he teaches in the academy, he built a thriving million-dollar, staff-driven cash practice. With more than 18 years of intensive, "in the trenches" chiropractic marketing developments and real-world testing, Dr. Palmer's passion and interest center on developing innovative chiropractic marketing techniques and methods to help DCs serve more of their community.

Previous Articles

Doc, Are You a Social Media Holdout? (Pt. 2)
September 1, 2018 (Vol. 36, Issue 09)
Doc, Are You a Social Media Holdout? Your Future Is Now
August 1, 2018 (Vol. 36, Issue 08)
Legos Lead to New Patients
June 1, 2018 (Vol. 36, Issue 06)
Get Your Website Producing Leads, Not Dust
April 1, 2018 (Vol. 36, Issue 04)
Build Your Marketing Hierarchy
February 1, 2018 (Vol. 36, Issue 02)
A Day in the Life of a Chiropractic Marketer
December 1, 2017 (Vol. 35, Issue 12)
An Invaluable Practice Tool: The New-Patient Calculator
October 1, 2017 (Vol. 35, Issue 10)
Trending
Billing / Fees / Insurance
Should You Be In-Network or Out-of-Network With Insurance?
Should You Be In-Network or Out-of-Network With Insurance?

It’s a new year and many chiropractors are evaluating what will enhance their respective practices, particularly as it relates to their bottom line. One of the most common questions I get is: “Do I need to be credentialed to bill insurance, and what are the best plans to join?” It’s a loaded question – but one every DC ponders. Whether you're already in-network or pondering whether to join, here's what you need to know.

Samuel A. Collins
Anti Aging / Healthy Aging
Squaring the Geriatric Curve
Squaring the Geriatric Curve

The geriatric curve – the progressive decline in our health, fitness, mental capacity, and overall constitution – graphically appears as a downward sloping line over time. It is a culmination of the effects of sarcopenia, postural deterioration, frailty, and chronic noncommunicable diseases that occur as we age. While aging cannot be reversed, the goal is to reduce the negative slope or “square off” the curve, thus avoiding a steady decline in health. Here are five ways to get your patients started.

Donald DeFabio, DC, DACBSP, DABCO
News / Profession
How Chiropractors Can Make It the Best of Times
The Best of Times, the Worst of Times

Imagine an environment in which DCs are tightly integrated with their local healthcare system; a trusted resource for PCPs, specialists and self-insured employers; are reimbursed in alignment with value created; use modern technology enabling them to fully engage with their patients; are self-governed; and are able to maintain a fulfilling work-life balance. In the final part of this three-part series, we explore three areas for chiropractors to focus on to leave the current foolishness behind and create “the best of times” for DCs and their patients.