The Foundation for Chiropractic Progress' first-ever "ChiroThon," a four-day telethon streamed on Facebook Live, YouTube and numerous chiropractic online platforms (including Dynamic Chiropractic's Facebook page, as well as the websites of other chiropractic publications and numerous chiropractic organizations), attracted more than 85,000 global viewers and raised over $175,000 to support chiropractic awareness and outreach. The event also garnered 50 new F4CP members.
The Florida Chiropractic Association's annual convention and expo, The National, played host to the inaugural ChiroThon, which featured short vignettes throughout the Aug. 25-28 weekend from distinguished guests who shared why chiropractic is so effective – and why giving is so important.
Guest speakers included Chicken Soup for the Soul book series author, Mark Victor Hansen; three-time U.S. track and field Olympic champion / eight-time world champion LaShawn Merritt; actor, mental health speaker and former NFL Detroit Lions tight end "Big Joe" Fauria; multi-talented comedian Marvin Lee; and Ret. Staff Sergeant Shilo Harris.
Members of the profession including WFC President John Maltby, DC, Kimberly Besuden, DC, Cleveland University President Carl Cleveland III, DC, Kristi Hudson, VP of Business Relations at ChiroHealthUSA, and Denis DeLuca, president of Biotics Research, also addressed listeners at different points during the weekend.
"We are overwhelmed with the generosity and support we received from the global audience who joined us for this inaugural event of inspiration, education and fun dedicated to chiropractic care, natural health and wellness," said Sherry McAllister, DC, F4CP president, in a foundation press release. "We are also immensely grateful to our guest speakers who shared their time, insight and talents to make this a truly meaningful and memorable experience."
The foundation also thanked corporate sponsors Biotics Research Corporation, ChiroHealthUSA, Foot Levelers, NCMIC and Standard Process for helping make ChiroThon 2022 a reality.
Among all the highlights from ChiroThon (which you can still donate to by visiting www.f4cp.org/chirothon), perhaps the brightest was the reported number of people who said their reason for giving to the cause was simple: they "love their chiropractor."
Editor's Note: To read the foundation's full press release, including more details on the guest speakers and what they said about the value of chiropractic, click here.
When sports chiropractors first appeared at the Olympic Games in the 1980s, it was alongside individual athletes who had experienced the benefits of chiropractic care in their training and recovery processes at home. Fast forward to Paris 2024, where chiropractic care was available in the polyclinic for all athletes, and the attitude has now evolved to recognize that “every athlete deserves access to sports chiropractic."
It is estimated that 61% of patients with CTS avoid taking surgical options due to postoperative complications and costly surgical procedures. Chiropractic care offers a comprehensive and effective treatment for carpal tunnel syndrome, addressing the condition from multiple angles. Recent studies also have unveiled a game-changing adjunct to chiropractic treatments for CTS: nerve flossing.
Some doctors thrive in a personality-based clinic and have a loyal following no matter what services or equipment they offer, but for most chiropractic offices who are trying to grow and expand, new equipment purchases help us stay relevant and continue to service our client base in the best, most up-to-date manner possible. So, regarding equipment purchasing: should you lease, get a bank loan, or pay cash?
