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William Esteb

Bill Esteb is a chiropractic advocate and new-patient marketing specialist with more than three decades of experience in the profession. He is the co-founder of Perfect Patients (www.perfectpatients.com) and the author of 11 books that explore the doctor-patient relationship from the patient's point of view."

Previous Articles

Website Tips to Support the New-Patient Journey

Fixing Our State Associations
March 11, 2004 (Vol. 22, Issue 06)

No Brakes
November 5, 1993 (Vol. 11, Issue 23)

Just Say No
September 12, 1995 (Vol. 13, Issue 19)

Healing Patients at the Front Desk
December 14, 1998 (Vol. 16, Issue 26)

Healing Patients at the Front Desk
August 24, 1998 (Vol. 16, Issue 18)

New Patients 101
June 12, 2000 (Vol. 18, Issue 13)

New Patients 101
May 15, 2000 (Vol. 18, Issue 11)

William Esteb

William Esteb

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Trending
Personal Injury / Legal
Court Rules Against No-Fault Insurers - Again
Court Rules Against No-Fault Insurers - Again

New York's highest court of appeals has held that no-fault insurers cannot deny no-fault benefits where they unilaterally determine that a provider has committed misconduct based upon alleged fraudulent conduct. The Court held that this authority belongs solely to state regulators, specifically New York's Board of Regents, which oversees professional licensing and discipline. This follows a similar recent ruling in Florida reported in this publication.

Jeff Randolph, Esq.
Chiropractic
Chiropractic’s Unprecedented Opportunity
Chiropractic’s Unprecedented Opportunity

Adjusted Reality, the new book by Foundation for Chiropractic Progress (F4CP) President, Dr. Sherry McAllister, promoting chiropractic and whole-being health, is already making waves as a Barnes & Noble and Amazon bestseller. As of mid-November, the book ranked #1 and #2 in the Barnes & Noble Top 100 Bestselling NOOK eBook lists in the Diet, Health & Fitness and Medicine & Nursing categories, respectively; and in multiple categories on Amazon.

 |  Digital Exclusive
Dynamic Chiropractic Staff
Anti Aging / Healthy Aging
Gaze Stabilization: Clinical Relevance for DCs
Gaze Stabilization: Clinical Relevance for DCs

Keeping our eyes smoothly focused while moving is no simple task because even the simple act of running produces head velocities in excess of 550° per second with head accelerations up to 6,000° per second. Failure to properly stabilize our eyes to compensate for rapid head motion could allow our eyes to over- or undershoot specific targets, which can result in blurred vision, nausea, impaired balance, and a greatly increased risk of falling.

Thomas Michaud, DC
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