Some doctors thrive in a personality-based clinic and have a loyal following no matter what services or equipment they offer, but for most chiropractic offices who are trying to grow and expand, new equipment purchases help us stay relevant and continue to service our client base in the best, most up-to-date manner possible. So, regarding equipment purchasing: should you lease, get a bank loan, or pay cash?
Michael Reuben, DC
Dr. Michael Reuben graduated from Cleveland Chiropractic College – Los Angeles in 1982. He practiced in both California and Colorado, ultimately focusing on athletic training, conditioning and rehabilitation. Through treating his niece's barrel racing group, he became interested in treating the equine athlete, becoming a certified veterinary chiropractitioner in 2004 and eventually traveling throughout most of the western states providing his services to both horse and rider. Dr. Reuben created his own career with outside-the-box thinking, and believes it is absolutely necessary if we want to save ours.