Matt Prados

Matt Prados is the founder of Review Wave, the #1 patient engagement tool in chiropractic with rich features like business texting, review marketing, appointment reminders, online scheduling, online forms and more. He is also the founder of Gotcha Local, a digital marketing agency for chiropractors. Matt comes from the largest family of chiropractors in the world, with 80+ chiropractors in the family.

Previous Articles

Reviews Are the New Referrals
January 1, 2023 (Vol. 41, Issue 01)
Online Scheduling: It's Time to Reinvent Your Practice
October 1, 2022 (Vol. 40, Issue 10)
Do Websites Even Matter Anymore?
June 1, 2022 (Vol. 40, Issue 06)
Leveraging Patient Reviews
August 1, 2020 (Vol. 38, Issue 08)
Top 5 Strategies to Manage Your Reputation Online
April 1, 2018 (Vol. 36, Issue 04)
Creating an Efficient Front Desk
Trending
Your Practice / Business
From Search to Selection: Why AI Visibility Matters for DCs
From Search to Selection: Why AI Visibility Matters for DCs

Patients are no longer just searching; they are asking. Consumers increasingly use AI-powered platforms such as ChatGPT, Google Gemini and Perplexity to ask complete questions in conversational language. Instead of typing “chiropractor Miami,” patients may ask, “What is the best nonsurgical treatment for sciatica?” or “Who helps pregnant women with low back pain near me? This shift represents one of the biggest changes in healthcare marketing since the rise of Google itself.

Mark Sanna, DC, ACRB Level II, FICC
X-ray / Imaging / MRI
A National Turning Point: N.J. Board Rejects Insurer Medical X-Ray Rules for DCs
A National Turning Point: N.J. Board Rejects Insurer Medical X-Ray Rules for DCs

The New Jersey Board of Chiropractic Examiners has made a precedential decision, concurring with the Association of New Jersey Chiropractors' (ANJC) position paper on chiropractic X-ray guidelines. In plain terms, the board ruled, consistent with the ANJC position, that insurance companies cannot use medical X-ray rules or recommendations, like those written by the American College of Radiology (ACR), to decide whether a chiropractor's X-ray was necessary.

 |  Digital Exclusive
Jeff Randolph, Esq.
Your Practice / Business
Are You Meeting the Chiropractic Standard of Care?
Are You Meeting the Chiropractic Standard of Care?

The term standard of care is a legal term and a medical concept. There is no single, universally recognized standard of care document or authoritative reference. The medical concept defines what practitioners should do in practice. The legal term used determines whether a practitioner failed to meet that expectation. This article examines the standard of care for the doctor of chiropractic.

 |  Digital Exclusive
Mark Balderston, DC, FPSC