You became a chiropractor to serve people, not an insurance company. You deserve to run a business that aligns with your values, supports your family and lights you up. Cash-based care isn’t just a pricing model – it’s a philosophy rooted in freedom, trust and respect for your patients and for yourself. Here's why - and how - to do it.
John Ventura, DC, DABCO
Dr. John Ventura has more than 30 years of clinical practice experience, for the past 22 years as co-owner of a five-doctor practice. He served 15 years as a clinical instructor in family medicine at the University of Rochester School of Medicine and associate clinical professor at New York Chiropractic College. Dr. Ventura participated with the NCQA Back Pain Recognition Program pilot project, has NCQA recognized status and has worked with a large HMO plan to implement NCQA BPRP for its chiropractic providers. He is co-owner of Spine Care Partners, LLC, and Primary Spine Provider Network, LLC.