You became a chiropractor to serve people, not an insurance company. You deserve to run a business that aligns with your values, supports your family and lights you up. Cash-based care isn’t just a pricing model – it’s a philosophy rooted in freedom, trust and respect for your patients and for yourself. Here's why - and how - to do it.
Jill Snell, DC, CKTI
Dr. Jill Snell, who also contributed to this article, is a member of the College of Chiropractors of British Columbia and works within a multidisciplinary clinic in Fernie, British Columbia. A 1997 graduate of New York Chiropractic College, she became a certified Kinesio taping instructor in 2008. Since then, she has instructed on taping protocols throughout the U.K. and Ireland at numerous locations, including the Olympic Medical Institute (OMI), the University of Bath and the Fulham Football Club.