Glenn Lombardi is the president of Officite LLC, a leading provider of customized Web sites and turnkey Internet marketing solutions for the health care community. A recognized thought leader in all areas of health care marketing, Glenn has spoken at more than 100 national and state health care conferences. With a decade of experience in the industry, he has authored numerous articles and is a frequent contributor on Internet marketing trends in health care publications. Dynamic Chiropractic has partnered with Officite to bring you DC Sitebuilder – professional Web site development and online marketing for DCs. For additional information, please visit www.dcsitebuilder.com or call (877) 887-4057."
When I graduated from chiropractic college in 1981 and started practice, I heard it all, and very little was positive. “You are a quack; you do not know what a subluxation is; you couldn’t get into a real health care program, so you chose the one that is slightly above a mail-order degree; you have no proof that chiropractic works; Are you really licensed?”, and so much more.
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A central challenge in creating our identity is that chiropractic is a method of care, not a technique or procedure. This is an important concept for us to promote. Our patients are treated with lifestyle modification, exercise, nutritional supplements, diet and a whole-body approach to accelerate the natural healing process. We are not simply CMT providers.
The results of a global survey released late last year (2023) unveiled some startling findings among medical and nursing students. The “Clinician of the Future: 2023 Education Edition” surveyed 2,212 students, of which 446 were in the United States, from 91 countries.
