Some doctors thrive in a personality-based clinic and have a loyal following no matter what services or equipment they offer, but for most chiropractic offices who are trying to grow and expand, new equipment purchases help us stay relevant and continue to service our client base in the best, most up-to-date manner possible. So, regarding equipment purchasing: should you lease, get a bank loan, or pay cash?
Geoffrey Gerow, DC, DABCO
Dr. Geoffrey Gerow, a graduate of National College of Chiropractic, has been in private practice in Buffalo, N.Y., since 1989. From 2004-2007, he served as director of the chiropractic program at D’Youville College, helping to develop the program and gain CCE accreditation. He also served in numerous capacities for 15 years at his alma mater, including instructor in biomechanics and chiropractic technique and supervisor of the orthopedic residency program.