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Cindy Donaldson

Cindy Donaldson is president and CEO of Red Barn Consulting, a strategic marketing, sales and business operations consulting firm. Contact her at 860-469-8090 or cindy@redbarnconsultingllc.com.

Previous Articles

Postcard Marketing on a Shoestring Budget: 4 Steps
November 1, 2021 (Vol. 39, Issue 11)

Speed Up Your Marketing With Snail Mail
May 1, 2021 (Vol. 39, Issue 05)

It's Time to Uncomplicate Your Content Marketing
May 1, 2020 (Vol. 38, Issue 05)

Patient Reactivation Done Right
January 1, 2020 (Vol. 38, Issue 01)

It's Time to Explore the Power of Email Marketing
May 1, 2019 (Vol. 37, Issue 05)

Top Social Media Do's & Don'ts for Chiropractors
February 1, 2019 (Vol. 37, Issue 02)

Map It: Understanding the Customer's Journey
December 1, 2018 (Vol. 36, Issue 12)

Facebook Marketing 101
August 1, 2018 (Vol. 36, Issue 08)

9 Ways to Make Your Practice Website a Revenue Generator
July 1, 2017 (Vol. 35, Issue 07)

Let Your Fans Spread the Love
June 1, 2017 (Vol. 35, Issue 06)

Digital Marketing Checklist (Pt. 2)

Digital Marketing Checklist (Pt. 1)

Cindy Donaldson

Cindy Donaldson

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Trending
Education & Seminars
Chiropractic Colleges in Crisis
Chiropractic Colleges in Crisis

Financial pressure, enrollment declines and institutional challenges are emerging at several U.S. chiropractic colleges. Life Chiropractic College West's and Life University's struggles may be the most talked about but appear to be part of a larger story. And with recent USDE requirements threatening to hamstring federal student financing for DC degree programs, chiropractic education is facing questions for which it has no immediate answers.

 |  Digital Exclusive
Dynamic Chiropractic Staff
Women's Health
The Missing Link in Midlife Female Musculoskeletal Pain
The Missing Link in Midlife Female Musculoskeletal Pain

Musculoskeletal pain in perimenopause and menopause reflects a broader physiologic shift rather than an isolated structural problem. Declining estrogen, increased inflammation, metabolic dysfunction, and nervous system dysregulation collectively alter tissue quality, pain perception, and recovery capacity. Recognizing this interconnected model enables clinicians to move beyond symptom management and toward more effective, systems-based care that improves long-term outcomes for midlife women.

Sheila Payton, DC, MS
Chiropractic
Dolly Parton’s Connection to Chiropractic
Dolly Parton's Connection to Chiropractic

As the world remembers Dolly Parton following her death Aug. 25 at age 80, there is a little-known connection to the chiropractic profession worth revisiting: Dolly publicly acknowledged using chiropractic care and another famous entertainer even recalled meeting her at a chiropractor's office.

 |  Digital Exclusive
Dynamic Chiropractic Staff
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