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Christopher Malter

Previous Articles

Effective Public Relations and Marketing
September 12, 2001 (Vol. 19, Issue 19)

Effective Public Relations and Marketing
July 16, 2001 (Vol. 19, Issue 15)

Effective Public Relations and Marketing
June 4, 2001 (Vol. 19, Issue 12)

Pitching a Story to the Media
December 16, 2002 (Vol. 20, Issue 26)

Upgrade Your Screenings with More Effective Marketing Techniques
September 1, 2002 (Vol. 20, Issue 18)

A Website, Brochure and Newsletter: Effectively Marketing Your Practice
July 15, 2002 (Vol. 20, Issue 15)

Chiropractic vs. Conventional Medicine: Heed the Call!
June 3, 2002 (Vol. 20, Issue 12)

A National PR and Marketing Campaign for Chiropractic
September 1, 2003 (Vol. 21, Issue 18)

Unprecedented Response
June 16, 2003 (Vol. 21, Issue 13)

If You Want Change, Read This Article
May 5, 2003 (Vol. 21, Issue 10)

Effective Direct-Mail Campaigns
March 24, 2003 (Vol. 21, Issue 07)

Media Alert
February 24, 2003 (Vol. 21, Issue 05)

Christopher Malter
Effective Public Relations and Marketing

Christopher Malter

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News / Profession
NBCE-FCLB Merger Approved
NBCE-FCLB Merger Approved

The proposed merger of the National Board of Chiropractic Examiners and Federation of Chiropractic Licensing Boards was approved by NBCE delegates and FCLB members at their respective annual meetings, held jointly in Atlanta, Ga., this year. Per the new bylaws, the new entity takes the NBCE name, with FCLB continuing as a department within NBCE. The federation will continue to enjoy Board of Directors representation on what will be a single, expanded board.

 |  Digital Exclusive
Dynamic Chiropractic Staff
Diagnosis & Diagnostic Equip
When Radiculopathy Isn’t Radiculopathy: A Clinical Series (Pt. 3)
When Radiculopathy Isn’t Radiculopathy

Before introducing subscapularis syndrome as an upper extremity analog, it is essential to revisit piriformis syndrome as a well-established example of myogenic pseudo-radiculopathy. Piriformis syndrome has long served as a clinical exception to disc-centric models of lower extremity pain and provides an important framework for understanding how deep muscular dysfunction can mimic radiculopathy in the absence of nerve root compression.

Ken Kaufman, DC
Healthcare / Public Health
From Pain Scores to Performance Metrics
From Pain Scores to Performance Metrics

Pain has become the dominant language of musculoskeletal healthcare. Numeric pain-rating scales and symptom reports are routinely used as primary indicators of clinical success. But while pain reduction is meaningful, it is an incomplete and often misleading representation of recovery. This has real consequences for patient adherence, long-term outcomes, and how conservative care is perceived within the broader healthcare system.

Christopher Proulx, DC, PhD(ABD), CSCS
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