This 20-minute video is a slick, well-designed introduction to chiropractic. It costs $199 for the VHS version, $215 for DVD version, and compares favorably to anything in a similar price range.
The tape is enthusiastic and uses great graphics reminiscent of the work of Leroy Neiman, who painted sports scenes in vivid colors. It takes normal footage, often in black and white, and increases the color intensity and contrast, creating a type of electronic painting. The narrator gives a dramatic introductory lecture featuring a background that is mildly electronically psychedelic. The tape uses excellent graphics to support the dialogue, which discusses how chiropractic works; how other practitioners are trying to practice chiropractic; preventative versus sickness care; and many other topics. The underlying theme throughout is simple: why everyone needs to get checked out by a chiropractor.
This tape gets a 10. The bottom line is that after watching it, I was reminded of the excitement being a chiropractor generates. Sometimes we get weighed down by insurance certification, patient peccadilloes, office politics, etc., and forget our mission. This tape will rekindle your purpose. It can be used in your office, or by lending it out to potential patients. Either way, it hits the mark. Hollywood does not often portray what we do, and many professions are more lucrative, but no one does more important work over a lifetime. Winston Churchill once said that you make a living by what you make, but you make a life by what you give. It sure is nice to be reminded.
Dr. Savoie's rating:
10 out of 10
If you have authored, published or produced a book, audio or video package that is chiropractic-oriented, educational, nonpromotional and written or produced in a professional manner, and would like it reviewed in Dynamic Chiropractic, please send two copies of the book, video or audiocassette to:
Lynda Bloemke Dynamic Chiropractic P.O. Box 4109 Huntington Beach, California 92605-4109
It’s a new year and many chiropractors are evaluating what will enhance their respective practices, particularly as it relates to their bottom line. One of the most common questions I get is: “Do I need to be credentialed to bill insurance, and what are the best plans to join?” It’s a loaded question – but one every DC ponders. Whether you're already in-network or pondering whether to join, here's what you need to know.
The geriatric curve – the progressive decline in our health, fitness, mental capacity, and overall constitution – graphically appears as a downward sloping line over time. It is a culmination of the effects of sarcopenia, postural deterioration, frailty, and chronic noncommunicable diseases that occur as we age. While aging cannot be reversed, the goal is to reduce the negative slope or “square off” the curve, thus avoiding a steady decline in health. Here are five ways to get your patients started.
Imagine an environment in which DCs are tightly integrated with their local healthcare system; a trusted resource for PCPs, specialists and self-insured employers; are reimbursed in alignment with value created; use modern technology enabling them to fully engage with their patients; are self-governed; and are able to maintain a fulfilling work-life balance. In the final part of this three-part series, we explore three areas for chiropractors to focus on to leave the current foolishness behind and create “the best of times” for DCs and their patients.
