This 20-minute video is a slick, well-designed introduction to chiropractic. It costs $199 for the VHS version, $215 for DVD version, and compares favorably to anything in a similar price range.
The tape is enthusiastic and uses great graphics reminiscent of the work of Leroy Neiman, who painted sports scenes in vivid colors. It takes normal footage, often in black and white, and increases the color intensity and contrast, creating a type of electronic painting. The narrator gives a dramatic introductory lecture featuring a background that is mildly electronically psychedelic. The tape uses excellent graphics to support the dialogue, which discusses how chiropractic works; how other practitioners are trying to practice chiropractic; preventative versus sickness care; and many other topics. The underlying theme throughout is simple: why everyone needs to get checked out by a chiropractor.
This tape gets a 10. The bottom line is that after watching it, I was reminded of the excitement being a chiropractor generates. Sometimes we get weighed down by insurance certification, patient peccadilloes, office politics, etc., and forget our mission. This tape will rekindle your purpose. It can be used in your office, or by lending it out to potential patients. Either way, it hits the mark. Hollywood does not often portray what we do, and many professions are more lucrative, but no one does more important work over a lifetime. Winston Churchill once said that you make a living by what you make, but you make a life by what you give. It sure is nice to be reminded.
Dr. Savoie's rating:
10 out of 10
If you have authored, published or produced a book, audio or video package that is chiropractic-oriented, educational, nonpromotional and written or produced in a professional manner, and would like it reviewed in Dynamic Chiropractic, please send two copies of the book, video or audiocassette to:
Lynda Bloemke Dynamic Chiropractic P.O. Box 4109 Huntington Beach, California 92605-4109
For chiropractors practicing today, Dr. Warren Hammer’s legacy is particularly visible in several areas that have become familiar components of modern musculoskeletal care: his early work with the Graston Technique and instrument-assisted soft-tissue mobilization; his extensive writing and teaching on functional soft-tissue examination and treatment; his role in bringing fascial manipulation to U.S. clinicians; and his decades spent educating chiropractors and other health professionals.
Financial pressure, enrollment declines and institutional challenges are emerging at several U.S. chiropractic colleges. Life Chiropractic College West's and Life University's struggles may be the most talked about but appear to be part of a larger story. And with recent USDE requirements threatening to hamstring federal student financing for DC degree programs, chiropractic education is facing questions for which it has no immediate answers.
As the world remembers Dolly Parton following her death Aug. 25 at age 80, there is a little-known connection to the chiropractic profession worth revisiting: Dolly publicly acknowledged using chiropractic care and another famous entertainer even recalled meeting her at a chiropractor's office.
