National Chiropractic Health Month: Be Proactive
October is National Chiropractic Health Month, which means your opportunity to promote this year's theme – "Conservative Care First! – is right around the corner. How are you planning to participate? The American Chiropractic Association, which hosts the annual campaign, offers these and other tips / resources on its website:
The ACA offers a variety of free materials to help promote NCHM 2014, including an NCHM web button / logo, a "Conservative Care First" video, patient education handouts, infographics, and instructions on how to create / send a press release. To learn more, click here.
Collegiate Roundup: Academic Appointments at Parker, Logan
Drs. Ashley Cleveland and Kimberly Paddock-O'Reilly have new academic positions: vice president of Parker College of Chiropractic and vice president of academic affairs at Logan University, respectively. Dr. Cleveland is the former provost / associate dean at Cleveland Chiropractic College – Kansas City; Dr. Paddock-O-Reilly formerly served as associate vice president of new programs and professor at Salem International University in Salem, W.V.
When sports chiropractors first appeared at the Olympic Games in the 1980s, it was alongside individual athletes who had experienced the benefits of chiropractic care in their training and recovery processes at home. Fast forward to Paris 2024, where chiropractic care was available in the polyclinic for all athletes, and the attitude has now evolved to recognize that “every athlete deserves access to sports chiropractic."
It is estimated that 61% of patients with CTS avoid taking surgical options due to postoperative complications and costly surgical procedures. Chiropractic care offers a comprehensive and effective treatment for carpal tunnel syndrome, addressing the condition from multiple angles. Recent studies also have unveiled a game-changing adjunct to chiropractic treatments for CTS: nerve flossing.
Some doctors thrive in a personality-based clinic and have a loyal following no matter what services or equipment they offer, but for most chiropractic offices who are trying to grow and expand, new equipment purchases help us stay relevant and continue to service our client base in the best, most up-to-date manner possible. So, regarding equipment purchasing: should you lease, get a bank loan, or pay cash?
