Let's Capitalize on Our USP
Dear Editor:
Regarding Judy Keim Ross, DC's letter to the editor ("Let's Stop Confusing the Public About Chiropractic," May 1, 2014 issue), I agree wholeheartedly with her points. I would like to add that we have a completely unique selling point (USP) checking and adjusting people's spines. It is something people need to do if they want to stay strong, stay well, stay fit. People just don't know about it yet.
A century ago, people didn't take care of their teeth, either, but we've learned to. Let's stop confusing the public and offer adjustments to every person, not just the ones with a complaint and insurance coverage.
Dennis Keenan, DC
Maywood, N.J.
Missing the Big Picture With "Putting Meat Into Perspective"
Dear Editor:
Dr. David Seaman puts forth viable arguments for eating less sugar and fewer refined carbohydrates and dairy products ["Putting Meat Into Perspective," May 15 DC]. He does not put forth a viable argument for eating meat.
Regardless of how it is raised or what it is fed, animal protein is still an unhealthy food source for the consumer and the environment. It is laden with fat and cholesterol, and requires more land, water and energy to produce than plant food sources, fueling climate change and increasing the risk of heart disease and cancer.
In a world of ever-increasing population and starvation, only 55 percent of the world's crop calories feeds people directly; 36 percent feeds livestock and the caloric return from meat consumption is well below 50 percent.
Also consider the ethics and morality of the human species torturing and slaughtering other species to feed its meat addiction.
John T. Brennan, DC
Oakdale, Calif.
Continuing to impress the advertising and marketing world, The Foundation for Chiropractic Progress (F4CP) has again been recognized by industry organizations for its excellence in educating consumers on the benefits of chiropractic, this time through social media, newsletters, and demonstrating thought leadership by promoting holistic well-being.
Dr. Louis Sportelli received the Lee-Homewood Chiropractic Heritage Award during the annual conference of the Association for the History of Chiropractic (AHC). During his nearly 60-year career, Dr. Sportelli has embodied the spirit of the award, given to “living individuals who have made outstanding contributions to the chiropractic profession.”
Presently there is no consensus on the best treatment for Achilles tendon rupture; and its management is still controversial. The treatment options are conservative treatment and surgical repair. With either treatment, be it conservative or surgical, Achilles tendon tears necessitate prolonged recovery and rehabilitative management.
| Digital Exclusive