Let's Capitalize on Our USP
Dear Editor:
Regarding Judy Keim Ross, DC's letter to the editor ("Let's Stop Confusing the Public About Chiropractic," May 1, 2014 issue), I agree wholeheartedly with her points. I would like to add that we have a completely unique selling point (USP) checking and adjusting people's spines. It is something people need to do if they want to stay strong, stay well, stay fit. People just don't know about it yet.
A century ago, people didn't take care of their teeth, either, but we've learned to. Let's stop confusing the public and offer adjustments to every person, not just the ones with a complaint and insurance coverage.
Dennis Keenan, DC
Maywood, N.J.
Missing the Big Picture With "Putting Meat Into Perspective"
Dear Editor:
Dr. David Seaman puts forth viable arguments for eating less sugar and fewer refined carbohydrates and dairy products ["Putting Meat Into Perspective," May 15 DC]. He does not put forth a viable argument for eating meat.
Regardless of how it is raised or what it is fed, animal protein is still an unhealthy food source for the consumer and the environment. It is laden with fat and cholesterol, and requires more land, water and energy to produce than plant food sources, fueling climate change and increasing the risk of heart disease and cancer.
In a world of ever-increasing population and starvation, only 55 percent of the world's crop calories feeds people directly; 36 percent feeds livestock and the caloric return from meat consumption is well below 50 percent.
Also consider the ethics and morality of the human species torturing and slaughtering other species to feed its meat addiction.
John T. Brennan, DC
Oakdale, Calif.
When sports chiropractors first appeared at the Olympic Games in the 1980s, it was alongside individual athletes who had experienced the benefits of chiropractic care in their training and recovery processes at home. Fast forward to Paris 2024, where chiropractic care was available in the polyclinic for all athletes, and the attitude has now evolved to recognize that “every athlete deserves access to sports chiropractic."
It is estimated that 61% of patients with CTS avoid taking surgical options due to postoperative complications and costly surgical procedures. Chiropractic care offers a comprehensive and effective treatment for carpal tunnel syndrome, addressing the condition from multiple angles. Recent studies also have unveiled a game-changing adjunct to chiropractic treatments for CTS: nerve flossing.
Some doctors thrive in a personality-based clinic and have a loyal following no matter what services or equipment they offer, but for most chiropractic offices who are trying to grow and expand, new equipment purchases help us stay relevant and continue to service our client base in the best, most up-to-date manner possible. So, regarding equipment purchasing: should you lease, get a bank loan, or pay cash?
