This year's homecoming at Life Chiropractic College West featured a three-and-one-half hour live internet broadcast of the festivities, replete with guest interviews and demonstrations of the museum's exhibits.
The Oct. 24 event ("Explore Chiropractic") was held at the San Francisco Exploratorium, a world-renowned museum with more than 500 exhibits showcasing science, art and human perception.
The students, alumni and others affiliated with Life West in San Lorenzo, California unable to attend the homecoming were able to log on the college's website as virtual guests to participate in the celebration.
"To our knowledge, this was the first chiropractic event broadcast on the internet," said Jonathan Lance, the college's public relations manager.
"The broadcast quality was superb," observed LCCW President Dr. Gerard Clum. "A number of those who tuned in said it was better quality than the Fox website and approaching the CNN level of quality."
Dr. Clum predicted more internet broadcasts in the future for the school. He noted that the broadcast only cost $4,000, and was responsible for 10 times the number of hits on the college's website.
Online viewers were able to view the presentations of the alumni association's awards. Dr. Ari Diskin of Melbourne, Australia (class of 1984) received the alumnus award; Nina Robinson, a junior, was honored as student of the year.
When sports chiropractors first appeared at the Olympic Games in the 1980s, it was alongside individual athletes who had experienced the benefits of chiropractic care in their training and recovery processes at home. Fast forward to Paris 2024, where chiropractic care was available in the polyclinic for all athletes, and the attitude has now evolved to recognize that “every athlete deserves access to sports chiropractic."
It is estimated that 61% of patients with CTS avoid taking surgical options due to postoperative complications and costly surgical procedures. Chiropractic care offers a comprehensive and effective treatment for carpal tunnel syndrome, addressing the condition from multiple angles. Recent studies also have unveiled a game-changing adjunct to chiropractic treatments for CTS: nerve flossing.
Some doctors thrive in a personality-based clinic and have a loyal following no matter what services or equipment they offer, but for most chiropractic offices who are trying to grow and expand, new equipment purchases help us stay relevant and continue to service our client base in the best, most up-to-date manner possible. So, regarding equipment purchasing: should you lease, get a bank loan, or pay cash?
