According to a telephone survey by Nielsen Media Research, a total of 20 million consumers purchased a product over the Internet in the first six months of 1998. The figure represents a 100 percent increase over the same period a year ago and shows the power of the Internet in delivering a variety of goods and services to customers.
Of the 20 million people who made online purchases, 5.6 million purchased books over the Internet, an increase of 3.3 million over last year's numbers. Computer hardware came in second with 4.4 million purchases, followed by computer software (4 million purchases), compact discs, cassettes and video tapes (3.4 million combined purchases) and travel services (2.8 million purchases).
While more people are shopping on line, the disparity between the number of male and female shoppers continues to exist. According to the survey, seventy-one percent of those who made purchases online in the first six months of 1998 are men and 29 percent are women, the same ratio that existed last year.
Study: consumer net buying doubles. Reuters, October 9, 1998.
When sports chiropractors first appeared at the Olympic Games in the 1980s, it was alongside individual athletes who had experienced the benefits of chiropractic care in their training and recovery processes at home. Fast forward to Paris 2024, where chiropractic care was available in the polyclinic for all athletes, and the attitude has now evolved to recognize that “every athlete deserves access to sports chiropractic."
It is estimated that 61% of patients with CTS avoid taking surgical options due to postoperative complications and costly surgical procedures. Chiropractic care offers a comprehensive and effective treatment for carpal tunnel syndrome, addressing the condition from multiple angles. Recent studies also have unveiled a game-changing adjunct to chiropractic treatments for CTS: nerve flossing.
Some doctors thrive in a personality-based clinic and have a loyal following no matter what services or equipment they offer, but for most chiropractic offices who are trying to grow and expand, new equipment purchases help us stay relevant and continue to service our client base in the best, most up-to-date manner possible. So, regarding equipment purchasing: should you lease, get a bank loan, or pay cash?
