Some doctors thrive in a personality-based clinic and have a loyal following no matter what services or equipment they offer, but for most chiropractic offices who are trying to grow and expand, new equipment purchases help us stay relevant and continue to service our client base in the best, most up-to-date manner possible. So, regarding equipment purchasing: should you lease, get a bank loan, or pay cash?
Coup for Chiropractic
In keeping with the fast-rising trend toward alternative care, and chiropractic in particular, the nation's top consumer health publication, Prevention, has named Dr. Carl Cleveland III as a chiropractic editorial consultant.
Dr. Cleveland's appointment is a coup for chiropractic. As one of the profession's most respected doctors and leaders, he will advise Prevention magazine on chiropractic issues.
"It is a privilege to represent the chiropractic profession in this way," said Dr. Cleveland. "Prevention is a positive health and wellness educational source to millions of readers."
Dr. Cleveland is a fourth-generation chiropractor; daughter Ashley became the fifth generation of chiropractors when she graduated from CCCLA in 1995. Dr. Cleveland's father, Dr. Carl S. Cleveland Jr. (1918-1995), dedicated himself to over 50 years of chiropractic service and education. Dr. Cleveland III continues in that tradition. He has served as president of the Council on Chiropractic Education (1994-1996), is president of the Cleveland Chiropractic College of Kansas City and Los Angeles, and is the national spokesman for the Alliance for Chiropractic Progress.
The Alliance for Chiropractic Progress is a public relations partnership of the American Chiropractic Association, the International Chiropractors Association and the Association of Chiropractic Colleges. The Alliance has, as a first step, focused on educating the public about the education and training of chiropractors.
"Chiropractic has a long tradition of promoting the wellness mindset for optimum health," Dr. Cleveland observed. "I'm confident that Prevention readers will benefit from an informed, chiropractic perspective on health and wellness."